Sounds almost impossible, doesn’t it?
I know, but it's
And this man I
talked with has personally seen
people (who knew nothing
marketing and copywriting) create wildly successful ads from scratch using this one,
tell you more about these incredible copywriting tactics in a
And Even Free If You
But first, I
want to tell you exactly who this "secret"
His name is Ken
And even though
he's mostly known for being a master Internet marketer and pioneer…he's
also one of the best copywriters
in the world.
And while I
can't cover everything I learned from Ken in this letter, I can tell
you how to get your hands on all the secrets above -- plus hundreds more I
haven't told you about -- at no risk to you...
Last year Ken
taught a small group of his friends, students and clients all his copywriting
secrets in a closed-door conference in Miami, and taped it.
And besides the people who attended…almost nobody knows these CD's
reveal the hundreds
of almost unbelievably effective copywriting
tactics Ken has kept to himself for over 30 years.
learned while corresponding with the legendary copywriter Eugene Schwartz.
While rubbing shoulders with the
world's highest-paid copywriters (like Gary
Bencivenga and Dan
Kennedy). While studying advanced psychology and neuro-science
Princeton University. And while selling in the most competitive industries
in the world -- like Wall Street,
Hollywood and the "cut throat" music business.
And you know
These Secrets Have
No matter how
hard you search…no matter how many “gurus” you study…you can't
find many of these secrets anywhere else.
It sounds strange, but it's true.
Heck, even Ken's
girlfriend Bettina -- who has been his business partner for over 15
years, and sees him working all the time --
didn't fully understand how Ken writes his copy until this
are just a
few of the little-known secrets you'll find on
- A secret way (almost
nobody uses) to legally and
ethically make “magic pill” claims in your ads!
- How to use
an ordinary water cooler to “pre-test” the response-power of your
- Two proven “cures” for
(The first one is simply doing a lot of research. The second one is
much easier…and can be found at your corner grocery store.)
- The amazing
secret of two ex-communist military-trained killers! (This is THE big
secret behind Ken's multi-million dollar “System Seminar”
And it works even if you have no clue how to market, sell or advertise.)
- How to get people to instantly
stop and read your email pitches -- even if you have a weak
- How to get binders
full of glowing customer testimonials without resorting to
“shameless bribes” or begging.
- Why personalizing your
your prospect's name can hurt your response. (And the faster and easier
thing you can do instead.)
- How to stick
out like a sore thumb in even the most hyper-competitive and
- The exact place to put
your order link in an email to get the hottest, most qualified
prospects to respond.
- How to use a
journalist's “hidden guilt” (every reporter has) to get your product
raved about in the mass media.
- The incredible joint
venture secret Ken used to quickly build a million-dollar
business…without even selling
Ken was the first person ever to interview Gary
Bencivenga (the world's greatest living copywriter), and he routinely
deals with the biggest names in
business and marketing.
How does he do
discovered a simple way to...
And Joint Venture With Anyone
In The World.
I really do mean anyone.
In fact, Ken
cousin use this secret to do business with the Queen of
Plus, it's so
simple it works for almost anyone
it. No special
contacts, friends in high places
or “million dollar rolodex” necessary.
what? Ken's probably the only
copywriter in the world who knows how to do
this. And, before this seminar, he never revealed this
anyone else -- not even his closest friends.
purposely writing a weak
headline can massively increase your response!
- How to
create “emotional memories” of your product and business so people always
remember who you are and what you sell.
- A simple
auto-responder secret (often used in “Dear Abby” columns) a
few, very savvy marketers have used to conquer their niches almost
- An extremely effective sales letter close
(discovered by Dan Kennedy)
that whips people “on the fence” about ordering into a virtual buying
- How to use
the “left over” headlines and bullet points (you can’t use
in your ad) to drive more traffic to your products, websites and
- How to sell
products and services in your emails…without sending anyone to a sales
incredibly simple copywriting secret (Ken discovered while watching
a paranoid schizophrenic) that makes researching your ads ten
faster and easier.
- How to use simple cartoons to
explode your sales…no matter what you
sell or who you sell
to. (For example, you'd be amazed at how
picture of a phone operator with her headset on can jack up your
- Why starting
the name of your business with the letter "A" can
sometimes drive your sales through the roof...even if you do nothing
but wait for the phone to ring!
enormously profitable sales tactic (discovered in a popular William
Shakespeare play) that makes your customers willing to move heaven and
earth to order your product…
If They Didn't Originally
But this is 100% real.
if you're not
using this simple secret in your
ads…then you're leaving a
of money on the table.
- How to use your accountant to
dramatically increase your sales without paying a penny for his “help.”
- How to “nurture” your customer list without
sending them even one letter or email.
- How to use
your local telephone company to double the power and
urgency of your deadlines!
- A secret way to use your prospects' natural
bad memory to boost the response and sales of your ads.
- A simple
direct mail secret (almost nobody talks about) that can instantly
explode the sales of your email
- How to get your competition to help you
sell your products and services...without them even knowing about it!
- An ordinary
punctuation mark that’s killing
your response right now…whether you realize it or not.
- How to use your “mission statement” to
increase your sales…even if nobody reads it!
- How to
eliminate prostate problems without taking off your pants? (This
has nothing to do with copywriting…but millions of guys have this
problem, and it's discussed in this seminar.)
- An old (but still effective) way to sell
your products and services in your ads with just one word!
- An exclusive
look at a simple copywriting skill so powerful that, when you learn it…
You'll Never Worry
This secret is
almost 100 years old now.
Ken picked it up
while corresponding with the
legendary copywriter Eugene Schwartz.
Most copywriters (even those who charge a small fortune to write
a single ad) don't really understand it. And the few that do
explain exactly how it's done.
- How to
quickly test multiple different versions of your Internet sales letter
without spending a lot of money or even needing to be "computer
- How to get your prospects to order RIGHT NOW...without using phony
"must order by midnight" deadlines or other foolish gimmicks that turn
order form secrets that can as much as double your response in the next
- The ingenious selling tactic John Wayne used
to become one of the most famous movie stars in history. (Ken paid for
his house -- with cash
-- using this one secret alone!)
- A simple way
of knowing exactly
which names on your email list will respond to a direct mail offer!
- How to make your strongest claims even more
powerful...by toning them down.
incredible copywriting secret found in the Holy Bible that helped one
famous copywriter sell hundreds
of millions of dollars of
books by mail order.
- The “TV Guide” secret (used by Hollywood
moguls and Wall Street money wizards) that lets you accurately guess
the profit potential of your ideas before spending any time and money
- How to use
boiling anger to sell dull products and services!
- How to use music to get new business
in your door…no matter what you sell.
- An extremely
powerful way (used by 7-Up and Apple Computers) to get people to revolt from your competition -- and
flock to you, your business and your products!
- How to use direct mail to dramatically beef up
the response of your email promotions...without even mailing any
more. A lot
How to use an
annoying FTC law to your advantage and make even more
to make your product automatically go “viral”…A
secret way to sell your products so you have almost zero
refunds…And a simple, “fool proof” method (recently discovered by
a Harvard psychologist) of instantly
knowing which teacher, "guru",
client, or joint venture partner…
Intends To Screw
You won't find this secret anywhere else.
And yet, it can easily save
you tens of thousands of
dollars and put your mind completely at ease when doing joint ventures
and other business deals -- even if done purely by phone or email.
Anyway, here's the bottom line:
are the tactics Ken uses to routinely out-write, out-market and
out-sell the best copywriters in the game.
There are secrets
in this course you can't learn anywhere else without
decades and reading and absorbing the wisdom of hundreds (if not thousands) of books on
selling, copywriting, psychology and even neurology.
When you write
copy "Ken's way", you can implant
buying urges directly in your
customers' minds. Wrap their identities around your
and name. And turn them into lifetime
customers that come to you
over and over again -- happily giving you their money for years in
many of these selling and persuasion techniques are so
But they're like
They can be used
for good or
And when used ethically
your products and services (which Ken also shows you how
to do)…you'll be unstoppable.
secrets are incredibly powerful and almost unbelievably effective, they
are still easy to follow and simple to use.
In fact, many of
these secrets are so simple (and so instant) people were
using the hotel's Wi-Fi Internet connection to make “real time” changes
to their website copy during the seminar breaks!
That's how fast,
simple and immediately
makes writing copy.
And when you learn his secrets you'll create
money-making ads almost at will
-- without struggling with
block, without relying on swipe files and formulas, and without even
to be a good "writer."
what do these
The people who were allowed to attend this seminar paid $2,995.00 for a
seat -- plus food, lodging and airfare. And when Ken first decided to
offer these CD's outside his private list and clients, he wanted to
charge $1,700 or more.
But for now (and this price will go up) you can
get the entire 3-day seminar on 13 audio CD's and a printed study guide
for three payments of $435 plus shipping and handling or one payment of
$1,295 plus shipping and handling.
Plus, Ken has also decided to give you a generous…
Here's what that
You have 490
days (almost a year and a half) to use these copywriting tactics in
your ads and sales letters.
If you aren't 100% happy and
satisfied during those 490 days for any reason...Ken will buy
the course back from
and no questions
can basically use
But you have to hurry.
Ken has already raised the price once, and is planning to do so again
This is not some
cheap copywriting "gimmick" to get you to order right away,
well-respected in the direct marketing business and routinely raises his prices
on his products and services as demand rises.
Plus, he is also talking about removing some of the more
"controversial" tactics he doesn't want a lot of people
outside his private list using.
So the only
way to make sure you
get this raw and "uncut" information is to act now.
service choose one of the two options below.
Order with your credit card online --
2.) Order by phone:
Call 1-845-757-5037 and leave a detailed
message saying you want Ken McCarthy's "Advanced
Copywriting For Serious Info-Marketers" course, with the
1.) Your full name
2.) Your address (shipping and billing, if they are different)
3.) Your credit card number and type (i.e. Visa, Mastercard, etc)
4.) The security code on your credit card (the three numbers on the
5.) Your credit card expiration date
6.) Your phone number (in case there is a question processing your
7.) Whether you want to make three payments of $435 or one payment of
are covered by a 490-day guarantee.
That takes all
the pressure off you, and lets you use the course free, if you choose.
One more thing: A few years
ago Dan Kennedy noticed many of the highest-pulling ads ever created
use the exact same “clicks of the dial” --
phrases, ideas, offers and themes that can super-charge any ad
(no matter how “plain Jane”) with an incredible amount
of power and “sell.”
When Ken used a few of these "clicks" in his own
through the roof.
He actually made so much money using these
clicks…he paid someone to
study hundreds of million-dollar ads and dig out
single click ever invented.
Turns out there are 26 of them.
And they're all contained in
Now Worth A Fortune To The
Few Who Possess It!
fact, Ken has been offered thousands
of dollars on the spot just to get a look at it.
And as insane as it sounds, Ken is giving this list
away free with his
must order right now
to get it.
This offer really could vanish
tomorrow. Maybe even tonight.
So hurry. Click
Copywriting Pros And Marketing Masters Are Saying About Ken McCarthy
And His Advanced Copywriting Secrets:
testimonials below are exceptional results and are not intended to
represent or guarantee that
anyone will achieve the same or similar results.
Of The Best Copy I've Ever Seen”
“I have to tell you,
as one copywriter to another, that the copy you've
been turning out for The System is some of the best I've ever
seen. It triggers great desire, with just the right mix of
benefits and explanation of the 'how to' behind them.” - Gary
acknowledged as the world's greatest living direct response copywriter
Examples Of His Ad Writing In
My Books And
"I've been so
impressed with Ken's mastery of marketing that I've
included examples of his ad writing in my books and courses."- Dan
Kennedy, world famous
marketing teacher, copywriter and speaker
“Having bought and
read just about everything under the sun on
copywriting (and having contributed a few pages to the glut myself),
it's not often I come across something on the subject I find as
inspiring and informative as your writing.”- David Deutsch, world-class
freelance copywriter with million dollar controls for Boardroom,
Phillips Publishing, Rodale and other major league mailers
Missing The Right Copywriting
Approach Because They Don't Know This Exists”
"There's no doubt
that a lot
of entrepreneurs are missing the
copywriting approach that would work best simply because they don't
know (your course) exists." - Perry
Marshall, Google AdWords Expert And Master Copywriter
"Great copy!" - Marty Edelston,
founder and publisher of Bottom Line Books (in response to an email
pitch Ken wrote)
Some Of The Biggest Name Marketers On
Want To Know What
“After using the
ideas and tactics from your copywriting seminar I
became a top affiliate for a major product launch (with a list size of
only 1300, while other affiliates had lists ten times the size), and
now some of the
marketers on the Internet want to
interview me and see what my "secret" is - Brian T. Edmondson
“I Feel Privileged To Be One Of The First
To Hear Of This”
question, your new method of copywriting is the most
significant advancement in sales copy training in the last decade...bar
feel so privileged to
be one of the first to hear of this - and
urge serious marketers to sign-up to your next seminar - they'll be
richly rewarded.” -Geoff Carter
Nothing Else Out There”
“I wanted to say how
much I enjoyed your copywriting course. The
content really was like nothing else out there on the subject of
copywriting. Your methods make a
more than welcome change to the
ever-present hyperbole ridden stuff that pervades much of the Internet
today. Thanks again, I know your way is the future for
“My Mind Is Way More Relaxed Now
When I Write Copy”
“Ken, since attending
your copywriting seminar sales from my
shot through the roof.
Even better: My mind is way more
now when I write copy -- which is worth even more than the money to
me.” - Plato Rosinke
Even Comes Close”
"I have spent
thousands of dollars and countless hours learning
'copywriting' from people like (names
removed), and nothing even comes
close to what I have learned in just the first 4 CD's of Ken's course."
- Dr. Jamie Fettig, ND
Sales Conversion Instantly Doubled”
"I implemented just
one of Ken's suggestions in my copy and my sales
conversion INSTANTLY DOUBLED from 1.9% to 3.8% in a
And that was only the first of his ideas I tested." -Matt Clarkson, UK
"Puts The Other
[Copywriting Courses] To Shame
"I have quite a few
courses on copy - and your course puts
the others to shame. I've lost count of how many
times I've listened to the CD's and each time I pick up something new."
Rogerio Jorge Caridade, UK.
"Absolutely One Of The Best"
"I have been reading Ken's writings for about two years. Compared to
others in the copywriting field I think he is absolutely one of the
best." - Raymond Atkins
"In A Class
Of His Own"
"I've attended a
couple of Ken's System seminars...and I have to say he's in a class of
his own. Not only that, he's a world-class copywriter. I truly enjoy
reading ALL his emails and promotions." - Tony Ostian,
The Most Value Of Any Speaker”
"My husband Tom and I
are on the Gene Schwartz calls. So far,
you've added the most value of any speaker, by a factor of 10!" -
Pam Dodd, Professional writer (Note: Copywriting
masters Jay Abraham and Bob Bly were on the
“I have used other
copywriting teaching materials in the past (books,
courses, audio programs) but I have never had the 'hands on' tuition
that Ken McCarthy provides at his seminars.” - Bernard Howes, UK
Our Original Goal Of $100,000"
"I wrote to Ken to
ask for advice on how to raise money for an
orphanage on the verge of closing its doors due to a financial
crisis. A few days later, a letter arrived from him. We
mailed his letter without changing a word and within a few days
surpassed our original goal of $100,000." - Deborah Solomon,
Fundraising consultant to The Pikler/Loczy Fund USA
No Longer Get Writer's Block”
“I attended Ken's
copywriting seminar almost a year ago, and I can say
without hesitation that it was a more profound and useful workshop than
any other I've ever attended. Copywriting is no
'hit-or-miss' task it was before and I no longer get writer's block.”
Howie Jacobson, PhD, NC
Improved My Response Rate By
“One minute -
literally one minute - after talking to Ken McCarthy and
282 words (I counted them), he shared some
advice with me that
instantly improved my response rate 42%. All from just 282
of advice.” - Dr. Max Vogt.
"A Whole Bunch Of
'Gems' I Had Never
Learned From Anyone"
"I buy just about
every book and course on
copywriting I can find. In fact, I've still got a few copywriting
courses in my 'to be read' stack. But when Ken McCarthy's copywriting
course arrived, I tore right into it. There were a whole bunch of
'gems' I had never learned from anyone. Many of the lessons were
priceless. I wish I would have known some of this stuff years
ago. It would have saved me a lot of wasted time and money." -Dan
"Cuts Like A Laser Through
Hype And Mumbo Jumbo"
"Your course cuts
like a laser through the
copywriting hype and mumbo jumbo that fogs the Internet. What I find
most remarkable is the way you draw together all these disparate
ideas-- from the fields of marketing, strategy and psychology-into a
systematic and clearly structured process that should allow almost
anyone to create effective copy." -Fergal Byrne, journalist.
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